Services
Our branding services fall into 4 main areas. Often these are combined as part of a corporate, product or service, location or employee branding project. More information about what we deliver is covered in Our Work.
Brand strategy:
- Brand definition
- Positioning exercises
- Proposition development
- Brand architecture
- Market segmentation
- Portfolio management
- Innovation
Brand expression:
- Logo creation
- Naming
- Visual identity systems
- Tone of voice
- Application design
Brand activation:
- Brand engagement workshops
- Brand champions training
- Brand books
- Brand films
- Brand sites and blogs
- Internal communication planning
- Launch events
- Brand environments
Brand management:
- Online management systems
- Guidelines
- Brand guardianship